Marketing + CRM

Marketing automation is a term heard a lot in the business world these days, but what do people mean when they say marketing automation? Good question. Marketing automation means a lot of different things to different people. In this eBook, we’ll be giving you our take on the topic. We’ll define marketing automation, show you how to implement it within Microsoft Dynamics CRM, and address how marketing automation should fit into your overall digital marketing strategy. Understanding what marketing automation is only part of the battle. You need to know how to use it effectively. We believe you should be considering three main points when thinking about marketing automation:
  • You need to be using CRM to drive all of your marketing efforts
  • Never stop marketing to your current customers
  • Just try something!
Download the FREE eBook
Getting Started with Marketing Automation and CRM